FRAMER

Detailed Itinerary

🔷 WEEK 1: Business Foundation & Market Discovery

Theme: Entrepreneurial Thinking, Market Orientation & Product Insights

Day

Time (IST)


Session Title

Mon

1700-1900

Virtual

What Makes a Business Work? — Business Models, Case Studies & Trends

Wed

1700-1900

Virtual

Market Mapping — Understanding Demand, Customer Segments & Supply Chains

Fri

1700-1900

Virtual

Product Discovery Deep Dive — Evaluating What To Sell, Where To Sell & How To Sell

Sat

1000-1400

In Situ

Wholesale Market Visit (Sadar Bazaar or Chawri Bazaar) – Supplier Interactions & Product Sourcing

Sun

1000-1400

In Situ

Team Formation + Category Finalization + Budget Planning

🔷 WEEK 2: Branding, AI Tools & Negotiation

Theme: Building a Business Identity, Leveraging Generative Tools & IP Awareness

Day

Time (IST)


Session Title

Mon

1700-1900

Virtual

Brand Creation 101 — Name, Logo, Design Language & Packaging

Wed

1700-1900

Virtual

AI Tools for Entrepreneurs — Using ChatGPT, Ideogram & Canva to Build Content

Fri

1700-1900

Virtual

Intellectual Property Basics — Trademarks, Copyrights & Domain Protection

Sat

1000-1400

In Situ

Vendor Talks + Price Negotiation + Sampling

Sun

1000-1400

In Situ

Brand & Product Finalization + Label Design Sprint (AI + Canva)

🔷 WEEK 2: Branding, Innovation & AI Integration

Theme: Building a Business Identity + Leveraging Generative Tools + IP Awareness

Day

Time (IST)


Session Title

Mon

1700-1900

Virtual

Brand Creation 101 — Name, Logo, Design Language & Packaging

Wed

1700-1900

Virtual

AI Tools for Entrepreneurs — Using ChatGPT, Ideogram & Canva to Build Content

Fri

1700-1900

Virtual

Intellectual Property Basics — Trademarks, Copyrights & Domain Protection

Sat

1000-1400

In Situ

Vendor Talks + Price Negotiation + Sampling

Sun

1000-1400

In Situ

Brand & Product Finalization + Label Design Sprint (AI + Canva)

🔷 WEEK 3: Digital Presence & Sales Execution

Theme: Online Store Setup, Marketing & Sales Execution

Day

Time (IST)


Session Title

Mon

1700-1900

Virtual

E-Commerce Setup Workshop — Shopify or Wix

Wed

1700-1900

Virtual

Pricing Strategy + Promotions + Payment Integrations

Fri

1700-1900

Virtual

Digital Marketing Launchpad — Social Media, WhatsApp Biz & Influencer Collabs

Sat

1000-1400

In Situ

Live Flea Market Stall Setup — Sales, Customer Interaction & Inventory Management

Sun

1000-1400

In Situ

Sales Review + Feedback + Optimization Ideas

🔷 WEEK 4: Pitching, Storytelling & Demo Day

Theme: Scaling, Public Speaking & Pitching

Day

Time (IST)


Session Title

Mon

1700-1900

Virtual

Learning from Results — Feedback & Optimization

Wed

1700-1900

Virtual

Pitch Deck Creation + Storytelling for Startups

Fri

1700-1900

Virtual

Pitch Practice + Final Edits

Sat

1400-1600

Virtual

International Masterclass — Global Entrepreneur Session

Sun

1000-1400

In Situ

Final Demo Day — Startup Pitches, Jury Panel, Awards & Certification